[youtube=http://www.youtube.com/watch?v=Ou5wby3X9jU]

Just Coffee documents the damage of collapsing coffee prices from 1998-2005 on coffee producers. It describes the different kind of social certifications placed on coffee products, including the Fair Trade label. It also surveys challenges for both producers and consumers in complying with and finding fair trade and other certified coffees.

Though coffee prices, along with other commodities, spiked in March, they have fallen again. Coffee prices have never returned to 1998 levels.